Indie Lee founded her brand in 2009 after being diagnosed with a brain tumor her doctors linked to environmental toxin exposure. She sold her house to fund it. That origin isn't a marketing story — it's the reason every formula is built without parabens, synthetic fragrance, petrochemicals, or any of the 1,300+ ingredients on their banned list. What started as a personal mission became one of clean beauty's most trusted names, carried by Credo and stocked by dermatologists who recommend it to sensitive-skin patients. Every product exists because the stakes of getting it wrong were real.
Sort by:
from A to Z
Show:
16